Enter Pearl a brand new culinary venture in Fairhope, Alabama, blending trendiness with unpretentious charm. The restaurant creators sought an upscale vibe without the fuss.

Our comprehensive brand package brought this vision to fruition, featuring bespoke sea creature illustrations. The pièce de résistance? Versatile repeating patterns are showcased as chic wallpaper in the restaurant.

Designed with non-designer clients in mind, these elements are more than aesthetics – they're tools. The team at Pearl seamlessly used them to craft menus and social media graphics, injecting their unique identity into every detail. The style guide provides the recipe for a trendy, approachable, and distinctly Southern dining experience.